Olay Total Effects 20grams

Client: Olay
Copywriter: Katherine C. Eustaquio
Type: Electronic Direct Mail


NEW YEAR
Start 2009 with a FREE gift from Olay!
This New Year, get a FREE Olay Total Effects 20grams with every purchase of Olay Total Effects products.
Start 2009 with radiant, young-looking, beautiful skin!
Tell your friends about it.  Click here.



Get a FREE gift from Olay this New Year’s Day!
Remove the marks of the year that has passed with a FREE Olay Total Effects 20 grams with every purchase of Olay Total Effects products.
Start 2009 with radiant, young-looking, beautiful skin!
Share this with your friends.  Click here.


Welcome 2009 with a positive outlook and a younger-looking, radiantly beautiful skin.
Get a FREE Olay Shiraz with every purchase of selected Olay Total Effects Products.
A special gift to start off a beautiful year.


VALENTINES
The Most Potent Love Potion Comes for Free
This Valentine’s, get a FREE Olay Total Effects 20 grams with every purchase of Olay Total Effects products.
Captivate your date with radiant and beautiful skin.
Share this wonderful discovery with your friends.  Click here.

The FREE Olay Gift is Back for Valentine’s Day!
It’s back to make your Valentine’s date truly memorable. Get a FREE Olay Total Effects 20 grams with every purchase of Olay Total Effects products.
Share this wonderful discovery with your friends.  Click here.


The Most Potent Love Potion Comes for Free this Valentines
Since you loved it, we’re bringing it back for Valentines!
Get a FREE Olay Total Effects 20grams with every purchase of Olay Total Effects products.
Share this wonderful discovery with your friends.  Click here.

Free Olay Gift for Valentine’s Day!
Since you loved it, we’re bringing it back for Valentines!
Get a FREE Olay Total Effects 20grams with every purchase of Olay Total Effects products.
Share this wonderful discovery with your friends.  Click here.



CHRISTMAS
This Christmas, stay beautiful and stress-free despite the holiday frenzy.
Get a FREE Olay Shiraz with every purchase of selected Olay Total Effects Products.
Don’t let stress show on your face this Christmas.

Stay stunningly beautiful amidst the holiday frenzy with a FREE GIFT from Olay.
Get a FREE Olay Shiraz with every purchase of selected Olay Total Effects Products.
Have a beautiful Christmas.

This Christmas, shine your brightest anytime, anywhere with a FREE GIFT from Olay.
Get a FREE Olay Shiraz with every purchase of selected Olay Total Effects Products.
Olay’s shiniest star comes for FREE this Christmas season.

Get a FREE Olay Shiraz with every purchase of selected Olay Total Effects Products.




GENERIC

Beauty doesn’t come for free.
But Olay Shiraz does.
FREE with every purchase of selected Olay Total Effects Products.
Have a FREE beauty makeover anytime, anywhere.
Get a FREE Olay Shiraz with every purchase of selected Olay Total Effects Products.
When the going gets tough, the power woman moisturizes.
Wipe away stress anytime, anywhere for FREE.
Get a FREE Olay Shiraz with every purchase of selected Olay Total Effects Products.



WEB ARTICLES

Stay Beautiful and Stress-free this Holiday Season
It’s that time of the year again when there’s so much to do in so little time—shopping, dinner parties, family gatherings, office blowouts, and a whole lot more.  Amidst the holiday frenzy, there’s no excuse for not being at your radiant best every day.

This season, Olay Total Effects products comes with a FREE 20g-sized Olay Shiraz.  It fits snugly in your purse for a quick beauty fix anytime, anywhere.

You get a 300+ worth of product for free, a wonderful treat for every woman this holiday season.  Visit any Watsons and Mercury Drugstore outlets to get your FREE gift from Olay.

Have a beautiful Christmas!